INplay 2010

Interactive Ontario is pleased to welcome back Alexander Manu to give a keynote presentation at INPlay 2010. Manu is a strategic innovation practitioner, international lecturer and author. For over 20 years Alexander has enabled global companies as diverse as Motorola, LEGO, Whirlpool, Nokia, Navteq and Unilever, to develop policies and strategies that address emerging issues through strategic foresight and pre-competitive business models.

" Alexander Manu was a keynote speaker at Interactive Ontario's first major event, iSummit, in 2006, and was one of the top-rated presenters of the conference," said Sarah Baird, VP programmes and operations, Interactive Ontario. "We are excited to invite Alexander back again to participate as a lead presenter at the first edition of IO's newest event: INplay 2010."

Keynote Session Highlight
PLAY/FULL/MINDS - A MANIFESTO FOR PLAY, IMAGINATION AND INNOVATION 
 
To the inert nature of things Play brings life. In doing that, Play is life, it is the sum of our spirit of being alive. Hands don't play; the Brain does.  Hence, play/full/minds. 
What new spaces are redefining play behaviour from infants to pre-teens?  How is digital media changing the play pattern landscape for all ages?  Is the experience of online play a loss of imagination or a new possibility for the imagination?   What current patterns can be maximized or merged?  What new patterns can we introduce?

Provocative author, speaker and leader in the field of strategic foresight, Alexander Manu surveys the changing context for play behaviour and explores questions that will help organizations identify and validate ideas and transform them into platforms for new play patterns. 

About Alexander Manu
Alexander Manu lectures around the world on innovation, imagination, change agents and strategic foresight.  He is a Senior Partner and Chief Imaginator at InnoSpa International Partners, teaches "Innovation, Foresight and Business Design" at the Rotman School of Management, and is a Professor at the Ontario College of Art and Design and in Toronto.
 
Manu has authored "Everything 2.0: Redesign your Business Through Foresight and Brand Innovation", 2008,  "The Imagination Challenge Strategic Foresight and Innovation for the Global Economy", 2006, "ToolToys: Tools with an Element of Play", 1995, and "The Big Idea of Design", 1999 , as well as of over 40 articles published in national and international periodicals. His current book, "Disruptive Business" will be published in the June of 2010 by Gower Publishing.